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How to make Bowdoin Instagram content accessible: add your own alternative text on new posts (Advanced Settings > Accessibility > Write Alt Text) and on existing posts (the three-dot menu > Add Alt Text), since Instagram's automatic alt-text is not always accurate; and caption videos, remembering that Instagram supports only open (burned-in) captions. Lists captioning software by platform and links the DCMP Captioning Key. For Bowdoin staff managing Instagram accounts.